Haloulos, formerly Chief Growth Officer of Rodan + Fields, will succeed Diane Dietz, who led the company to many milestones in her five years as CEO + President Rodan + fields, LLC, a skin care brand, announced that Dimitri Haloulos, in collaboration with the founders and board of directors, has been elected the company’s next
The mantra for brands is “Be experienced”. Brands focus on creating a rich, engaging, immersive, and immersive brand experience for customers. In 2017, Starbuck founder and chairman Howard Schultz said the way forward is to make your brand space an “experience destination.” Starbucks CEO Kevin Johnson said, “To survive, retailers must create unique and immersive
The new Asahi Beverages agreement also shows the commitment of Australian farmers to the production of high quality and sustainably grown barley. Some of Australia’s most popular beers, Asahi drinksis brewed for the first time in decades with barley purchased directly from Australian farmers. The first batch of new beers will roll off the line
PepsiCo’s multi-year partnership with LeBron Begins underscores the companies’ shared values and commitment to community advancement Every morning is an opportunity to seize the day and close the gap between intention and motivation. Nobody embodies this mentality better than NBA icon, businessman and philanthropist LeBron James, an integral partner behind the launch of PepsiCo’s MTN
Charmin will launch the auction of the very first NFT (Non-Fungible Token) art of a toilet paper brand with proceeds to benefit Direct Relief Charmin has released its crypto collection NFT (P) – three original pieces of digital TP art celebrating Charmin’s mission to help everyone enjoy the Go in both real and virtual life.
The two-time world champion and winner of the last five national figure skating championships in the USA supports the Panasonic team in their mission to empower and inspire young people Panasonic announced that Nathan Chen, an Olympic bronze medalist, two-time world champion, and five-time American figure skating champion, will join the company to empower youngsters
Heineken and Glass Futures seeks to develop sustainable low carbon glass bottles by developing technology and improving processes in manufacturing and supply chain Heineken works continuously to reduce the ecological footprint of its products. While the company becomes active in its own production, Heineken takes on the challenge of decarbonising its value chain. The company
Here is an activation that you can deploy that has proven successful in the marketplace, with single and double digit sales increases for billion dollar brands. In the end, there are even some additional branding tips for you. Whether you’re building a product or service business, here’s a proven way to grow your brand: First.
The sports fuel company is expanding its Gx system, putting the knowledge from the Gatorade Sports Science Institute in athletes’ pockets to help them perform at their best Gatorade announced the introduction of the Gx Sweat Patch, a first-ever wearable device, and the Gx App, which will give athletes the first ever access to 35
The LEGO Group is calling on families to celebrate the skills, interests and creative potential of the next generation of female leaders by recreating their iconic 1981 advertisement On the 40th anniversary of the “What it is is beautiful” display, the LEGO group has launched a campaign to support this year’s International Women’s Day. The
