Marketers should keep the following in mind when considering brand extensions. Successful brand extensions – a few examples • Jello (pudding, pudding snacks)• Crayola (markers, pens and paints)• Dole (pineapple juice, fruit juice, fruit salad, frozen fruit bars with fruit juice)• Ivory (soap, washing-up liquid, mild detergent)• Woolite (textile laundry, carpet cleaner spray)• Arm &
Turnkey ready to offer Galvanize’s HighBond platform to multinational SAP customersVANCOUVER, British Columbia, Aug. 17, 2021 (GLOBE NEWSWIRE) – Galvanize, a Diligent brand and the world’s leading provider of SaaS governance, risk, and compliance software (GRC), today announces a global strategic partnership with Turnkey Consulting, one of the world’s leading consulting firms for integrated risk
APS global partners is a management consulting firm dedicated to innovative entrepreneurs from around the world ready to start their business in Canada. The company works with seasoned and creative entrepreneurs to connect its clients with leading business consultants, financial services providers and recognized support organizations. As a B2B company, APS focuses on the business
BEIJING, August 5, 2021 / PRNewswire / – H + K China is launching an exciting new offering that provides customers with a dynamic suite of all-round strategic communications and public affairs services COP15, the world’s most important biodiversity conference for a decade.Out 11.-24. October 2021, the 15th meeting of the Parties to the Convention
Birmingham-based change consultancy Entec Si has appointed a new CEO and Chairman of the Board to drive strategic growth. The company’s co-founders and former directors, Eman Al-Hillawi and Peter Marsden, will take on the new roles as Entec Si moves to a new advice-based operating model. As CEO, Eman will be responsible for the day-to-day
The global strategy consulting firm Strategy & has once again chosen a German as the world market leader and appointed Peter Gassmann to succeed Joachim Rotering. 54-year-old Peter Gassmann has been with Strategy & for fifteen years. As a physicist, he came to strategy consulting from an international investment bank in 2000 and rose to
Ukraininan Business Council and UAQ Free Trade Zone Sign Letter of Intent at One UAQ, UAQ FTZ’s New Headquarters for Enhanced Business Impact. UMM AL QUWAIN, UNITED ARAB EMIRATES, July 8, 2021 /EINPresswire.com/ – Delegates from the Ukrainian Economic Council visited UAQ FTZ’s new headquarters, “One UAQ”, during which both parties – UBC and UAQ
Almost every business now knows that it needs to become more resilient as the economy emerges from the pandemic. In addition to dealing with crises and global events, companies also need to outdo each other in the face of the many lesser-known disruptions that affect a company – from bottlenecks in the supply chain to
Dubai, United Arab Emirates – (BUSINESS WIRE) – Beyontec, a leading provider of insurance technology solutions to the global insurance market, and Ethics Consultancy (ECB), a provider of application software and services in Zimbabwe, today announced a strategic partnership. This partnership will bring together Beyontec’s end-to-end insurance technology solutions and the ECB’s in-depth knowledge and
MANNHEIM, Germany – (BUSINESS WIRE) – Accenture (NYSE: ACN) has acquired Homburg & Partner, a strategic management consultancy specializing in business strategy, sales and pricing. The 73-strong Homburg & Partner team has joined the Accenture customer, sales and service team. The terms of the transaction were not disclosed. Homburg & Partner, headquartered in Mannheim, has
