Dior builds on its commitment to its (email protected) education program for young female students Maison Christian Dior recently announced its support for the UNESCO Global Education Coalition. Launched a few months ago in response to the Covid-19 crisis, the initiative aims to help countries improve best distance learning practices to provide educational opportunities for
Value consists of four key elements: price, quality, service and convenience. The added value of a product or service traditionally means a certain compromise. If I want the lowest price, I sacrifice quality. If I want the most convenient option, I'll have to pay a little more. However, the modern consumer, equipped with more options,
John Lewis and Waitrose announce further branded sales to raise funds for NHS charities John Lewis and Waitrose recently started selling face covers in stores to raise funds for charities helping people with the pandemic. In September, Waitrose will also begin selling a redesigned charity bag for life in its stores and online. Profits from
Levi Strauss, the 167-year-old blue jeans company, is rapidly pursuing its branding strategy to accommodate our changing retail habits. The venerable brand has great incentive to do so as many retail businesses are struggling or facing Chapter 11 bankruptcy. Levi Strauss has several plans that focus on how we will shop in the future from
Fabletics partners with Riverdale star Madelaine Petsch to create the brand's most fashionable collaboration yet Fabletics, an activewear brand, is excited to partner with Madelaine Petsch for the first time on a limited edition collection that combines high fashion and high performance into next level activewear. Inspired by the actress' favorite runway trends, the unprecedented
PUMA pays tribute to Manchester's historic Castlefield and Bridgewater Canal with the new Manchester City Away Kit Sports company PUMA unveiled the new Manchester City away shirt for the 2020/21 season to be worn by the men's, women's and youth teams. The new away kit features a bold all-over pattern inspired by Castlefield and the
The Skinclusive Summer Line from Gillette Venus brings more than 250 different skin representations to life in Animal Crossing. This allows players to bring their skin into play and celebrate more of their identity in the world of gaming A digital island Deer crossing, a social simulation video game, is not the beach we expected,
Today's market is defined by fragmentation. This diversity of tastes, values, ideologies and lifestyles creates a complex operating environment for brands. The universal mass market America, defined by a common aspiration narrative, has given way to a nation of smaller worlds. Today's consumer is infinitely complex. Traditional means of segmenting consumers such as age, income,
John Lewis & Partners is running the Better Jobs program to all UK suppliers to create more rewarding jobs for the people who make its products John Lewis & Partners has announced that after a successful test, a new progressive supplier loyalty program called Better Jobs will be launched for all 120 UK manufacturing suppliers.
100 percent of U.S. animal care factories and Purina headquarters now have no waste to dispose of Purinas The robust portfolio of pet care products for dogs and cats is now able to sustainably obtain feed bowls and litter boxes for pets. Known for trusted brands that include dog food, cat food, treats and trash,
