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Digital Advertising and marketing Company Serving to Purchasers Turn out to be ADA Compliant to Keep away from Pricey Litigation

Logo for Main Event Digital, a digital marketing agency for distributors and manufacturers

Digital marketing agency for distributors and manufacturers

The CEO and founder of Main Event Digital has agency experience with ADA violations in the past, but now makes good use of this experience

Main Event Digital is now leveraging this insider perspective and knowledge to quickly update our clients and ensure their websites are accessible to all. “

– Mike Mayer, Founder and CEO

CHICAGO, IL, UNITED STATES, Oct. 12, 2021 /EINPresswire.com/ – A federal court recently ruled that Domino’s violated the Americans with Disabilities Act (ADA) for not having a screen reader on its website to assist people with Has visual impairments. As a result, Main Event Digital – a Chicago-based full-service digital marketing and e-commerce agency – is working to educate customers about the risks associated with non-accessibility.

Main Event Digital CEO and Founder Mike Mayer has a unique experience with ADA compliance. “At my last company, we were sued by a visually impaired person for non-compliance. We had a five-digit billing with this customer and had to comply quickly. While it wasn’t an ideal situation for many reasons, Main Event Digital is now leveraging this inside perspective and knowledge to quickly get our clients up to date and ensure their websites are accessible to all. “

According to a WebAIM study from 2021, 98 percent of all websites are inaccessible to people with hearing, speech or visual impairments. And a recent National Law Review study concluded that online accessibility violations lawsuits rose 75 percent from 2018 to 2020, and Hubspot says they were up 64 percent as of the first half of 2021 Last year have increased. As a result, Main Event Digital quickly became ADA compliant in July 2021. Main Event Digital has seen what happened to Domino’s and Winn-Dixie, and also recognizes that lawsuits against smaller companies (less than $ 50 million in annual revenue) have increased nearly 300 percent.

A Hubspot semi-annual report for 2021 found that nearly 75 percent of ADA offenders are e-commerce websites – another area of ​​expertise for founder and CEO Mike Mayer. Mayer has 25 years of e-commerce experience in his pocket and continues to use that background to help these customers become compliant quickly.

Press:
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Mike Mayer
Main Event Digital, LLC
+1 773-405-3635
[email protected]
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October 12, 2021, 2:17 PM GMT


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