WATConsult is digital advertising accomplice for Sava Healthcare’s Sava Herbals
The Pune-based pharmaceutical company Sava Healthcare has appointed WATConsult, a hybrid digital agency from Dentsu India, as the digital marketing partner for its new herbal formulation business “Sava Herbals”.
Under the mandate, WATConsult will oversee social media management, media planning and buying, online reputation management and search engine optimization for the brand. The account is managed from the agency’s Mumbai office.
The agency’s main focus will be to drive brand growth and full implementation of strategies across all leading digital and social media platforms to achieve high engagement rate and overall audience connection.
Vinod Ramchandra Jadhav
Vinod Ramchandra Jadhav, Chairman of the Sava Group, said: “Sava Healthcare has always believed in providing the best quality pharmaceutical products to our customers. Sava Herbals is an extension of the skills we have built over the years in making herbal extracts of the highest purity. We firmly believe that our collaboration with WATConsult will help us grow and set new standards while promoting our brand’s philosophy of making life feel good. “
Dr. Sriram Padmanabhan
Dr. Sriram Padmanabhan, Head, R&D, Sava Healthcare added, “The products Sava Herbals markets have been developed in-house and tested for clinical efficacy and patient safety, which is very important. WATConsult will help us get this message across and reach customers. “
Heeru Dingra
Heeru Dingra, CEO of WATConsult, said, “Health care is of the utmost importance today, as are companies like Sava that want to help improve people’s lives. Armed with a lot of new age thinking and a digital-first approach, we look forward to helping the company scale its efforts and accelerate business growth. “
Through Sava Herbals, Sava Healthcare will bring clinically proven herbal product offerings to market in various therapeutic areas. The company plans to bring more products to market in the next few months.
These products will be available on www.savaherbals.com and all major e-commerce platforms.
