Category: Digital Marketing

Lately, every new day in quarantine has forced us to be more creative. Of course creative with our marketing initiatives, but also creative how we can concentrate and deal at home. So we've put together a short list of the tools that are currently keeping us going, from work apps to life apps (or should

It's no secret that link building is one of the most challenging and important tactics in search engine optimization. Google values ​​high quality backlinks very much as they are the best indicators of whether your website is relevant in this area or not. By simply crowdsourcing, Google can use website data (number of links pointing

Marketers around the world are currently doing their best to keep their audience engaged and active. Although no one really knows what the world will look like in a month or even two weeks, it is important that we keep turning our marketing wheels. It's time for all of us to do what marketers do

Working with customers who don't suit you well can feel like a dysfunctional relationship. Everyone is unhappy, nobody feels understood and tries as we could, things rarely get good the first time (or the second or third …). So you fall back on the same old question. The one who keeps every business owner awake

If you are like us, it is becoming increasingly difficult these days to find the motivation to get out of bed and crawl to our computers to start working. All zoom calls around the world do not change the fact that we still feel separated from everyone – especially our employees. Gone are the days

By now you have probably heard that we have spoken a lot about lead magnets. In the event that you are not familiar, a lead magnet is an irresistible bribe that offers a potential customer or visitor a certain value in exchange for their contact information. Let's summarize that … This definition contains some VERY

Many of you like to jump right in and start creating ads, writing copies, creating landing pages, and all the other fun marketing things. BUT if you don't have a customer avatar, you seriously affect your results. If you don't know who your customer is, how the hell can you market him ?! A clear

Entrepreneurship is one of the most important aspects of American society. As Americans, many of us often dream of changing the world with a revolutionary product and becoming rich. For many of us, fulfillment and profit are the true American dream. Entrepreneurship is so important to Americans that its idolization is often rooted in children.

Have you been sitting at your desk * far * too long staring at a blank document to figure out what content you should create for your customer avatar? I know already. We have also seen that many business owners believe that content is an intimidating part of the marketing process. Here's the thing …