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India’s 1st Company-styled Digital Advertising Institute That Modified the Means of Studying – the Story of Digital Scholar

India’s 1st Agency-styled Digital Marketing Institute That Changed the Way of Learning - the Story of Digital Scholar

Digital Scholar, founded in 2019, is one of the best digital marketing institutes in India. It was founded by Sorav Jain, one of India’s top 10 digital marketers and a global Instagram influencer. He started Digital Scholar as an educational extension of his digital marketing organization echoVME Digital. The institute offers comprehensive online and offline digital marketing courses to enable aspiring digital marketers to achieve their goal of becoming industry leaders.

A few stats on digital marketing that show it is the order of the day

  • The market value of the digital advertising industry was nearly 199 billion Indian rupees in fiscal 2020. In fiscal 2015 it was 47 billion Indian rupees and this shows that there is gradual growth.
  • By the 2024 fiscal year it should be 539 billion rupees.
  • The digital advertising industry has grown by 15.3%, reaching Rs. 15,782 billion by the end of 2020.
  • By the end of 2021, the digital marketing industry is expected to grow by 20% and reach a market size of 18.938 billion rupees.
  • In India, digital advertising accounts for 29 percent of the advertising market with a market value of Rs 15,782 crores.
  • The past few years have been an era of rapid digitalization in India, and by the end of October 2020 almost 734 million users had gone online. This makes up 53 percent of the country’s population. This shows the need for digital marketing.

On average, Indian consumers spend at least 3 hours a day on social media, which shows that brands need to have a social media presence.

A little bit about our trip

Sorav is a leading digital marketer who started his career as an SEO manager at the age of 17. Sorav completed his Masters in International Management from Leeds University Business School. Then he decided to found echoVME digital, an award-winning agency. echoVME is one of the best digital marketing agencies in the country and has provided excellent digital marketing solutions to numerous successful brands.

During the hiring process, he found that many interviews weren’t ready for the digital marketing industry and he decided to do something about it.

After much thought and research, Sorav Jain decided to found a Digital Marketing Institute together with his brother Rishi Jain. He was sure that the institute would offer the right platform for digital marketing enthusiasts.

He decided to bring together the best digital marketers with great expertise in digital marketing, and then in 2019 Digital Scholar was launched.

Digital Scholar has been one of the best places that has helped many digital marketing enthusiasts find a place for themselves.

Why Digital Scholar?

Digital marketing is a highly competitive and demanding field. Digital Scholar trains its students in a variety of ways, encourages them to rethink and makes them suitable for industry.

The digital marketing trainers at Digital Scholar have many years of experience in this area. They are on their toes to provide the best experience training students can ever get.

Creativity and innovation are the key to digital marketing. Digital Scholar is the place for creative souls and helps students to let their creativity run free. From social media marketing to content creation, creativity is key and students can develop their skills.

Digital Scholar is also a place where analytical minds can play their thoughts. From lead generation to running Facebook ads, students are given the opportunity to learn, analyze, and implement all of the analytical strategies they need.

Digital Scholar offers an agency-based approach in which the students are divided into teams and learn and work with their team like in a digital marketing agency.

Digital marketing is an area where professionals improve their expertise by learning and applying what they have actually learned. Digital Scholar therefore offers internship opportunities valued at Rs.5000 that students can take advantage of during their Digital Scholar training. Students can complete the internship at echoVME, Sorav Jain’s extensive digital marketing agency. Digital Scholar also offers free domain and web hosting services to its students.

Digital Scholar offers 100 percent placement assistance and trains students to crack the interviews.

At Digital Scholar, students are integrated into a fun, creative, and lively community in which students can take part in numerous workshops, festival celebrations, and more.

What do the students learn?

The students are warmly welcomed and given a clear orientation, and Digital Scholar ensures that all the basics of marketing are brought to the point.

Personal branding is the key to establishing and gaining a place in digital marketing, and students are trained to master personal branding.

Agency management skills are important life and career skills that students learn here.

The students master the handling of automation tools and all necessary digital tools.

Students are taught the art of content writing and content creation. Blogging and WordPress management are also taught.

Students will master email marketing and commercial messaging tactics.

Students learn to run Facebook and Instagram ads and generate new leads.

Learn to use sales funnels to generate high quality leads.

Students learn search engine optimization to rank websites higher and get better traffic.

Social media marketing is an essential part of digital marketing and is mastered by the students.

Instagram Influencer Mastery teaches the ability to become a resourceful influencer.

Students are taught to use tactics for international freelance work and to work independently. At the same time, LinkedIn Marketing is taught to help students with international clients.

These are some of the things that Digital Scholar trains its students in. Students are taught by the best faculties with great expertise in digital marketing. They have a wide range of information and skills to share with students and ensure that students are equipped with all the information they need to find a place in digital marketing.

The pandemic is not an excuse not to learn digital marketing.

Digital Scholar graduated its first students in 2019, and the response we have received from them has been amazing. Many of our students have secured a permanent place in the field of digital marketing. And then, as the second batch diligently began their digital marketing journey, the pandemic happened and people had to stay at home. But that wasn’t an excuse not to learn digital marketing.

Digital Scholar has moved its online presence and started running online digital marketing courses. This has been a boon for many international students. This has enabled students from all over the world to enroll in the Digital Scholar’s digital marketing course. Time and space are not an obstacle to training in digital marketing. Students from Canada, Dubai, Srilanka, Nigeria, Germany, Portugal and many other places have signed up for and benefited from Digital Scholar’s digital marketing.

The numbers speak for themselves.

In the past 2 years we have hosted 340 workshops, completed more than 20,000 hours of training, worked with more than 10,000 paid students, placed more than 400 students, and our students generated over 5 crr + income.

  • Digital Scholar has trained nearly 100,000 students in both their offline and online modules.
  • Almost 400+ students have been placed in national and international companies and their salary package is considerable.
  • Did you know that the highest internship salary for any of our Digital Scholar students is 10.5 lakhs?
  • After graduation, most students have achieved an average salary increase of 70%. The Digital Scholar students were placed in many national and international agencies.
  • Digital Scholar has received an amazing response from its students, having a Google rating of 4.9 stars from 1700+ students and a 4.8 star rating on Trustpilot from 200+ people.
  • Digital Scholar is an official partner of Google and Facebook and has helped nearly 100,000+ students get certified.

Digital Scholar was a career breakthrough and a life changing place for many students. Digital Scholar has come a long way to face all the adversities that the pandemic had to bring. Digital Scholar strives to provide the best digital marketing training through both online and offline courses. Digital Scholar is overwhelmed by the response, commitment, and love it has received from the students and will continue to provide remarkable training in digital marketing.