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Appnovation welcomes Riccardo Zane as enterprise options lead

Appnovation welcomes Riccardo Zane as lead for business solutions

Appnovation, a digital consulting firm headquartered in Vancouver, has hired Riccardo Zane, a veteran marketing and technology manager, to lead its business solutions for America. He will be stationed in Seattle.

Zane brings more than two decades of digital agency building experience to Appnovation, where he will be responsible for leading the sales team for business solutions. He will be tasked with driving new business developments and building customer relationships as the consultancy continues to expand.

Zane joins Appnovation from POP, a Seattle-based digital marketing agency where he served last year as chief client officer. Prior to that, he spent six years at Accenture Interactive, where he was Global Business Director.

Early in his career, Zane was a Senior Partner at OgilvyOne and EVP and Managing Director at Leo Burnett.

Zane holds an MBA from York University and a bachelor’s degree from the University of Toronto.

“The combination of Riccardo’s impressive past experience and his proven track record of leading teams that drive growth made him an ideal addition to our leadership team,” said Scott Wassmer, Americas GM at Appnovation, to whom Zane will report. “I’m excited to see what he and his team will achieve in this next chapter.”

Zane added, “I am excited about the potential to leverage Appnovation’s vast experience and global depth of incredible talent to grow and accelerate our customers’ businesses. In my years in business, I’ve rarely seen such a combination of strong skills and diverse backgrounds in a company. “

Appnovation received $ 15 million in equity funding in 2019, with a follow-up investment of $ 11.6 million in 2020. The company has used this capital to expand its footprint as demand for digital advisory services continues to grow . Appnovation opened new offices in Singapore and Sao Paulo earlier this year.

The company offers services in the areas of strategy, creative & experience design, marketing & communication, technology & platform development, managed services & support as well as corporate agility & governance. Appnovation’s customers include Google, Rogers, Samsung, and TCL.

Appnovation was founded in 2007 and employs around 462 people in offices in Canada, the USA, Brazil, Great Britain, Belgium, the Netherlands, Hong Kong and Singapore.