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Goodyear launches unique watch assortment with B.R.M Chronographs

Goodyear launches an exclusive watch collection with B.R.M. Chronographs

The timepiece design matches the look of the Algarve Pro and reflects Goodyear's fundamental association with motorsport

Good yearThe tire manufacturer has combined a worldwide license cooperation with a motorsport contract to launch an exclusive watch collection with the French luxury watch specialist B.R.M. Chronographs.

This follows on from the recent announcement that the tire company has teamed up with the Algarve Pro Racing team champion European Le Mans Series, which runs the B.R.M. Chronograph will present.

The timepiece design matches the look of the Algarve Pro and reflects Goodyear's fundamental association with motorsport.

"We are excited to use Goodyear's rich racing pedigree and the ingenuity of B.R.M. artisans to make some world-class timepieces," said Christian Jurado, Goodyears global director of licensed products.

In a shop brokered by IMG, B.R.M Chronographs will produce two designs of these exclusive watches and a table clock. The statement watches have an extremely durable and black stainless steel case (PVD), a white dial with black hands and a black technical strap with white holes and double white seams.

The Goodyear logo is on the dial and on the black crown with a Goodyear tire. Another element inspired by motorsport is the glass back, which allows a look at the mechanism inside. The chronograph contains a black tachymeter with white hands.

Goodyear and B.R.M Chronographs will bring these exquisite timepieces for sale in exclusive retail stores and online in September 2020.