– A new report found that 48% of UK businesses had an impact on their company’s reputation and sales over the past year due to negative content about their brand on the internet – 39% of businesses are affected by fake online reviews and 71% believe that negative social media is the most harmful content
Companies across the UK are using, according to Which? A consumer rights group operation has revealed a “web” of paid reviewers attempting to manipulate corporate star ratings to improve their online rankings. Which? says it has signed up with a number of companies offering “verification tampering services,” including posting fake five-star reviews. The group found
Welcome to the Business School Briefing. We offer insights from Andrew Hill and Jonathan Moules as well as the selection of the top stories that are read in business schools. Edited by Wai Kwen Chan and Andrew Jack.Andrew Hills Management ChallengeThe Board Directors of Wirecard and Carillion received excellent reviews of their performance in the
