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PHOTO: Adobe Stock According to a McKinsey & Company report, companies that get marketing personalization right perform far better than those that don’t. Faster-growing companies generate 40% more of their revenue from personalization than their slower-growing counterparts. “Across all US industries, moving to top-quartile performance in personalization would generate over $1 trillion in value,” McKinsey
Concerned that your competitive research is not producing enough results for your business? Well then you may not be aware of some common mistakes you might make while researching your competitors. Hence, we are here to help you identify the seven most common competitive research mistakes in digital marketing that you should make and that
The digital marketing strategy can help you discover the potential for growth. Without a proper marketing strategy, you cannot spread brand awareness and identify your consumers. Every business owner should learn how to implement effective digital marketing strategies and find new ways to interact with their customers and strengthen their brand. The digital space is
(Image: Shutterstock.com) There are many mistakes law firms make in their digital marketing endeavors, but they are not always directly responsible for them. Unless you’re a DIY marketing company, chances are you’re directly responsible for it.