In the past, loyalty marketing was powered by behavioral data gathered from customer interactions over time. It serves as the basis for advertising planning and analytical knowledge and comes from the “T-Logs” of point-of-sale systems that are used in both online and stationary retail. By: Tim Collins “Smart” marketers know that successfully executing a loyalty
by Sharon Florentine • Oct 25, 2021 Global IT consulting firm Atos has acquired DataSentics, a Czech Republic-based data science company specializing in developing business solutions and products for artificial intelligence and machine learning (AI / ML). The financial terms of the transaction were not disclosed. This is the # 668 technology M&A deal ChannelE2E
In its eighth deal this year, Atos has acquired DataSentics, a technology consultancy specializing in data science based in the Czech Republic. Founded in 2016, DataSentics is a data science company focused on developing artificial intelligence and machine learning solutions. “Our team consists of 100 experienced data scientists and data engineers with a combination of
Britain’s bad weather is the stuff of polite small talk. But the warmer and more humid climate is beyond the level of mere chat. Rainfalls are more frequent and flooding is increasing. Parts of London resembled Venice after the flash floods that summer. The financial toll rises, as does the water level. The UK summer
NS. PETERSBURG, Florida – (BUSINESS WIRE) – Spirion, a pioneer in data protection and privacy, and HANDD Business Solutions, an independent global data security specialist serving 700 customers in 27 countries, today announced a partnership that extends the depth of Spirion’s proven data discovery and classification technology demonstrated together with HANDD’s specialization in data protection.
At the E-Commerce Expo in September, Tom Wallis, CMO of Gousto, hosted a session discussing how data has helped Gousto improve to unicorn status in 2020, and how the brand is growing and growing maintain their attractiveness after the pandemic. Image: AmbrosiniV / Shutterstock.com Like many well-known brands in the grocery delivery and grocery sectors,
LONDON–(BUSINESS WIRE) – Data and AI consultancy Mesh-AI launches with $ 30 million in funding from Columbia Capital, with ambitious plans to grow and scale at an unprecedented rate worldwide. Companies rightly pursue the promise of big data: democratized access to real-time insights into their customers, their products and their business. But so far, their
NEW YORK–(BUSINESS WIRE) – Zeta (NYSE ZETA), a cloud-based marketing technology company empowering companies to more efficiently attract, grow, and retain customers, today announced it has acquired the technology platform and data from Apptness, a digital technology company with its own audience Engagement technology. Founded in 2015, Apptness operates a digital survey platform that offers
Photo credit: Solidatus Solidatus, the metadata management technology company, has been selected by the British Business Bank to enhance its data governance and data lineage skills. British Business Bank is a government business development bank established to increase the supply of credit to SMEs and to provide business advisory services. Solidatus’s award-winning data lineage solution
Education news The FE News Channel brings you the latest education news and updates on new education strategies and the #Future ofEducation and the #future of work. We have been providing trusted and positive education news and views since 2003 and are a digital news channel with a mix of written articles, podcasts and videos.
