D2C advertising traits to observe for in 2022
Danielle Savin, Senior Director of Digital Marketing, Digital Customer Experience at Capgemini Americas Kristina Burbich, Senior Manager Digital Strategy at Capgemini Americas All eyes should be on the direct-to-consumer (D2C) e-commerce space. Brands can establish themselves through direct sales to customers stronger relationships with those customers, gain more data to refine and develop new offerings,