On-line markets are saturated with manufacturers making an attempt to get that excellent picture on the market. Lechon explains how one can drown out that noise and guarantee your model is seen and revered by purchasers and clients. Lechon Kirb, co-founder and CMO at Ofcourse, helps individuals take what they love and study the mechanism
Thapar has moved on from the role of India communications lead at Amazon Web Services (AWS). Prior to that, she was the vice president – corporate communications and content marketing at Genpact. Her stint with Genpact lasted more than 13 years. She has also worked for Bennett Coleman and Co. Ltd. (Times Group)…
Tessabella Yelten Tessabella Jelten is widely acclaimed as a marketing strategist, real estate coach, and digital marketing educator. At the age of 14, Tessabella started to understand the value of money when she got her first job. As a student at Arizona State University, she stayed busy and sleepless with an assortment of jobs, and
Opinion by Eleanor Robertson Posted 9 September 2020 The spray paint packaging on shelves in Ukraine is usually sad, and often amusing: ‘sad because someone made it… amusing because someone put it into production,’ Kyiv’s Madcats Agency admits. There’s a riot of colour, a sea of tasteless typography and a catalog of dreadful names (Auto
iVIPANAN Bags Digital Marketing Mandate of Eyesdeal Optical Store Eyesdeal – The Eyewear Optical Store, appoints Surat-based, iVIPANAN Digital Marketing Services as its integrated digital marketing partner. SURAT, NEAR TGB, INDIA, March 17, 2022 /EINPresswire.com/ — Eyesdeal – The Eyewear Optical Store, has appointed iVIPANAN Digital Marketing Services as its integrated digital marketing partner. The
Just two or so years ago, TikTok was considered to be an upstart platform that was disrupting a few markets in developing countries but was not all that likely to become the biggest social media platform anytime soon. Fast forward to the present day and TikTok has managed to become the hottest platform out there
The metaverse is a virtually limitless playing field that could turn marketing on its head. How does a brand digitize its way into this futuristic landscape and connect with a new generation of customers who might develop totally never-seen-before consumption behaviors? How to wrap your head around NFTs and other virtual currencies that might redefine
Suzy Molloy has announced a new update to her content marketing service for authors, coaches and consultants. She offers bespoke campaign design to improve online visibility, trust and credibility. Salisbury, Australia – February 19, 2022 — Following the latest move, creatives and entrepreneurs are able to leverage pro-grade content solutions to get more sales, bookings,
Liz Wise and Paul Martin Online trade marketplace, hipages, has hired two new faces to join its marketing management team. The new recruits include Paul Martin, who joins the business in the newly created role of head of growth, and Liz Wise, who becomes head of brand and communications. Martin has more than 15 years’
To avoid a major strategic blunder, brand owners need to ensure the investments their company makes are focused on better enabling their brand promise to be realized. One of the most effective strategy design and deployment tools I have used (and recommend) is the OGSM (Objectives, Goals, Strategies, Measures) Framework. It is the process we
