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VIDEO: Introduction & easy Biz tricks to hep you adapt your small enterprise throughout lockdown
Is there a mismatch between biz objectives and advertising and marketing methods?
We might be well into 2022, but brand marketers are still finding their footing when it comes to rebalancing their marketing efforts after widespread pullbacks in 2020 – especially with respect to traditional mass reach channels. According to Nielsen’s latest study titled “Era of Alignment Future-Focused Strategies”, in 2021, around half (51%) of Asia Pacific
TikTok Broadcasts ‘Small Biz Block Get together’ Occasion Collection to Present Advertising Suggestions and Insights
TikTok aims to help small businesses in the US get the most out of its platform for their promotions by creating something called a “Small Biz Block Party ‘, a nationwide, 20-day virtual workshop series that brings business owners and TikTok experts together to share knowledge, tips and insights. As explained by TikTok: “Businesses of
This Girl Grew Her Digital Advertising Biz With a $25Okay Successful Pitch
Digital Marketing Guruin Stephanie Smith spent the summer of 2020 teaching black-owned companies how to manage their own digital ads – for free. “When COVID happened there were a number of small and medium-sized businesses that really needed to refine their digital strategies to stay alive. That became my goal for the year: to help
