Bail Kolhu marketing campaign: How BL Agro is investing in digital & radio advertising
Bail Kolhu, the flagship brand of BL Agro, had launched a campaign titled #RasodeMeinMardHai starring three iconic actors from Hindi cinema- Pankaj Tripathi, Manoj Bajpayee and Nawazuddin Siddiqui. In its new ad, the brand normalized gender roles in the kitchen and also promoted the mustard oil marketed under the trade name Bail Kolhu. Featuring three
