Tag: Add

Seven methods how advertising analytics can add enterprise worth

Peter O'Connor, Vice President Sales Asia Pacific, Snowflake

The rapidly evolving world of marketing analytics is adding more to bottom line every month, and this trend is set to continue. Peter O’Connor, Vice President Sales Asia Pacific at global analytics software provider Snowflake, explains why. Marketing analytics encompasses the processes and technologies that enable marketers to evaluate the success of their marketing initiatives.

three Key Gadgets Digital Advertising and marketing Recruiters See Leaders Add To Their Advertising and marketing Funds

Author picture

Every great marketing director knows that a well-designed marketing budget is critical to the success of your team. You need to have the resources to implement the best marketing strategy. To achieve this, digital marketing recruiters recommend considering increasing digitization and planning accordingly.Some of the main focus areas for many businesses are e-commerce, customer experience,