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LinkedIn Offers New Insights into the Most In-Demand Advertising and marketing Expertise [Infographic]

Overview of LinkedIn digital marketing skills

Good news for Social Media Today readers – digital marketing and social media skills are in demand.

This is shown by the latest findings from LinkedIn, which has published the second part of its latest overview of the evolving marketing sector and the key roles and skills in demand based on job postings on its platform.

I mean, in some ways, it’s not surprising that the jobs specifically posted on LinkedIn have a higher preference for digital skills, and this doesn’t fully reflect overall workplace trends. But again, based on the vacancies and ads posted on its platform in the marketing space, these are the areas where demand is high and where LinkedIn suggests marketers should educate themselves.

The most important trends include ‘Instagram’, ‘Content Marketing’ and ‘Facebook Marketing’. So sign up for our newsletter and you should be pretty well covered.

Check out the full LinkedIn infographic below.