Elizabeth Mott is providing $ 10,000 to help 50 makeup artists affected by COVID-19 do the virtual work Elizabeth Mott, a Korean, beauty-inspired, cruelty-free cosmetics company announced the launch of its Keep Makeup Artists Working campaign. The campaign will let 50 make-up artists work virtually again while sharing makeup tips and tricks on social media.
TikTok and Tiana Kocher's # DonTripChallenge campaign benefits the Philippine Red Cross and the American Red Cross in the fight against COVID-19 Recording artist Tiana Kocher has announced that she is partnering with a social networking company. Tick tack Influencers in a new campaign for the Philippine Red Cross and the American Red Cross to
Nike donates more than 140,000 shoes, clothing and equipment worldwide In recognition of the frontline healthcare workers fighting COVID-19 worldwide, the winner of the World Branding Awards, Nike has announced that the brand will work with nonprofits, Good 360in the United States and local organizations across Europe to donate more than 140,000 shoes, clothing and
Heineken launches the Back The Bar initiative to support restaurants and bars in the midst of a pandemic Heineken Brands have been popular in restaurants and bars around the world for many years. Due to the current pandemic, bars and restaurants are experiencing difficult times. To support them in this, the Heineken company launched the
Tourism Ireland inspires and reminds people of Ireland's beauty in the film "I will return" by Publicis • Poke Tourism Ireland has started a film entitled "I will return" with the advertising company, Publicis • Poketo inspire people and to remind us of Ireland's timeless nature, culture and history that will all be waiting for
WaitroseThe supermarket company opens (May 7th) in Enfield, North London, a six-hectare customer fulfillment center to double its online grocery orders in the capital by September. The location creates 370 new jobs, out of 850 at full capacity. By then, 13,000 weekly delivery spaces will be added for London customers. The center is part of
How to assert yourself against Amazon is currently an important strategic question. And rightly so, as more and more brands are forced to deal with their apparently iron business. After working on critical points of your growth in key positions at Nike and Starbucks, I have some ideas that will help. The first step in
Fitness training plays an important role in the everyday life of the luxury car brand, BMW Factory drivers, especially in the off-season and the current situation. Not only do they train alone at home, they now have the opportunity to regularly optimize their fitness together – online. This is because Dr. Riccardo Ceccarelli and his
Spotify launches a new campaign to celebrate Asian American & Pacific Islander Heritage Month Last year, media from all over Asia had some remarkable moments – from the groundbreaking blockbuster parasite to the rise of artists like BTS and Riz Ahmed. In the United States in particular, Asian-American artists such as Anik Khan and Yaeji
In a now classic Harvard Business Review article, Ansoff (1957) identified four strategies for business growth. These four strategies also identify four basic types of marketing plans and the associated types of investments and activities. The strategies are defined by whether the focus is on new or existing products and new or existing markets. 1.
