IKEA invests in nyris, a German deep tech start-up company, to improve intelligent technology solutions for customers, partners and employees Inter IKEA Group has made a minority stake in Nyris, a Germany-based, innovative deep-tech start-up that provides visual intelligence technology. IKEA customers can experience Nyris technology right in the company's Place app, providing the customer
Mucinex combines art and science to create “Sickwear,” an innovative new clothing category that helps you look good and feel better MucinexAmerica’s # 1 doctor recommended cough and cold brand, is establishing itself as a holistic health and wellness brand, synonymous with helping people at every stage and phase of their sick journey. By being
Nestlé will lead to a reduction in food-related greenhouse gas emissions by diversifying its menus, raising employee awareness of food choices and improving internal understanding of the use of ingredients in meals and snacks Nestle is committed to bringing more climate-friendly food to its employees through the Cool Food Pledge, a growing movement of workplaces,
Febreze and Karamo help Pawrents keep homes odor free and support the North Shore Animal League America Febreze launches Say Up to Your Pup, a call to dog owners everywhere to invite their furry friends to snuggle up on furniture and stop worrying about smells that may be lingering. Dogs' smells can become trapped in
The campaign shows the design, performance and control that drivers behind the wheel of an Alfa Romeo have in their hands Luxury car brand, Alfa Romeo launches a new campaign entitled "Control" for select broadcast and cable television networks, digital streaming and online video placements. The spot with a voice-over by actor Alexander Skarsgård, who
Havas CX brings together over 1200 specialists for digital transformation, e-commerce, customer experience design as well as customer acquisition and retention under a common umbrella brand Havas Creative Group has started Havas CX – A new international network dedicated to providing meaningful brand experiences across the entire customer journey. It brings together more than 1200
Anheuser-Busch uses the low-carbon aluminum from Rio Tinto from renewable hydropower, as well as the recycled content Beer drinkers will soon be able to enjoy their favorites Anheuser-Busch Brew from cans that are not only infinitely recyclable, but are also made from responsibly produced, low-carbon aluminum. Anheuser-Busch, America's leading brewer, has entered into a global
I've seen brands serve a social purpose in two ways. One is to go back to the foundation of the brand and understand the reason for its existence. Brands often forget their original purpose in the hunt for growth. Marketers focus on functionality and new features. However, this does not mean that the original purpose
Green has been the interim head of Gaps Old Navy since March and was previously President and Chief Creative Officer of the brand Gap Inc. announced the appointment of Nancy Green as President and CEO of Old Navy, the company's largest brand. Green will report to Sonia Syngal, CEO of Gap Inc., and serve on
Mirayo integrates Carlos Santana's philosophy into a product that naturally grows in the sun and promotes the spiritual effects of cannabis Carlos SantanaThe ten-time GRAMMY award-winning guitarist and longtime cannabis lawyer announced the launch of Mirayo by Santana, a line of premium cannabis products developed in partnership with Left Coast Ventures. Inspired by his Latin
