Juniper Park TBWA strengthens its leadership team by hiring an award-winning strategist Juniper Park TBWA, The Disruption Company, recently announced the hiring of internationally recognized strategist Dustin Rideout as the new chief strategy officer. Rideout will lead the strategy across the agency's client list in North America and report directly to CEO Jill Nykoliation. Rideout
With WPP, Adrianne Smith creates an inclusive and diverse environment for all employees WPP has hired Adrianne Smith as Global Director of Inclusion and Diversity, a new position at the holding. Smith will support and partner with Judy Jackson, who has recently been appointed agency global culture director. "Adrianne was chosen for this role because
Budweiser Brewing Group UK & Ireland, Part of AB InBevannounced today that Rowan Chidgey has been appointed as the new Marketing Director. Rowan will oversee the strategic and creative direction of Budweiser Brewing Group's brands in the UK and Ireland, including Stella Artois. Budweiser. corona and Beck's; Newcomers to the UK, Bud light and Michelob
Taco Bell introduces global sustainable packaging commitments and US employee programs Taco Bell It has been no different since the first restaurant opened in 1962 and 2020. Among the most important new commitments is that the brand will make all packaging recyclable, compostable or reusable for consumers worldwide by 2025. Taco Bell will offer paid
As we enter the last year of the decade, we want you to understand what brands are all about. Not by making predictions, but by analyzing the recent history and development of brands and realizing that the cyclical behavior of people is at the center of the next steps. People are still the reason for
RELX technology recently launched the company's first flagship store in China and announced that it would invest RMB 500 million / £ 55.9 million over the next three years to set up 10,000 stores worldwide. Although RELX only opened its first own retail store in January 2019, the company already operates more than 1,400 RELX
Branding is the goal of marketing. Communication is an essential part of marketing in order to win customers over to our brand and convince them to support them. In the past, this was mainly achieved through advertising – print, then radio and television, and now digital. And though smart, goal-oriented creative was the star. Working
Rocket Science Marketing & PR is expanding its PR skills and client list One of the fastest growing independent marketing and PR agencies from Orange County (USA) is committed to bringing new brands to market every day and attracting new employees and customers. Rocket Science Marketing & PRhas announced a significant expansion of its business,
We live in an exciting time in which innovation and technological progress are so widespread that they are not only anticipated but also expected. The rapid pace at which we are developing products and services to make them smarter, more adaptable and more automated is nothing short of astonishing. What impact does this have on
Omnicom PR group, a division of the Omnicom Group, announced yesterday a strategic alliance LaVoieHealthScience to provide global customers with a broader range of integrated teams with health and scientific experience. The alliance combines the magnitude of OPRG with LHS 'capabilities in strategic communications, including investor relations and financial communications, as well as health and
