LG sponsors the number 1 female golfer in the world Jin-Young Ko's world-class performance and striving for perfection make her the ideal brand ambassador for LG SIGNATURE LG Electronics has signed a three-year sponsorship deal with the world's best golfer Jin-young Ko from South Korea. As part of the arrangement, Ko has been appointed official
The Skechers Style series features outsoles with Goodyear rubber technology for improved grip, stability and durability The global shoe brand Skechers is building on the technology of their shoes in a new collaboration with The Goodyear Tire & Rubber Company. Selected models in different categories for men, women and children use Goodyear rubber technology in
GALLEGOS United welcomes Brenda Schneider as Group Account Director and Becky Peterhansen as Director of Social Engagement & Content Award-winning creative advertising agency GALLEGOS United, Part of the communication group UNITED COLLECTIVEhas appointed two new senior team members after a series of new business successes as the agency continues to drive business growth for its
In the following, you will be systematically supported in establishing networked customer relationships. There are three parts. In the first part, you need to diagnose the customer experiences your company currently offers. 1. Map the current customer journey to a customer experience. (More on this below.) 2. Identify the drivers' willingness to pay and the
Tesco follows the leadership of small online businesses Tesco is the first British supermarket to launch plasters in a variety of skin tones. A step that the retailer calls a “real difference”. The patches are available in dark, medium and light colors and will be available online and in stores from today. Paulette Balson, Chair
Lay & # 39; s partner with NBC's "The Voice" and trainer John Legend debut with a team of flavors that are sure to make the chairs turn Lay's, a potato chip brand, has just partnered with NBCsThe voiceAnd coach John Legend debuts a number of fun new flavors and gives fans the opportunity to
When we ask managers to list the drivers of their customers' willingness to pay, their main focus is usually on material and immaterial aspects of their products or services such as quality features and brand. These are important factors, of course, but a customer's willingness to pay can be affected by a much broader group
Jif and GIPHY together teach the world the difference between the two words "If you've ever called a .GIF a Jif, we'll forgive you." That is the word from GIPHY and Jif Peanut Butter Gathering to Resolve Great Debate on GIF Pronunciation, Just in Time for National Peanut Butter Lover Day on March 1st. Jif,
Discover, a leading direct banking and payment company, announced that Gray New York will act as the company's new creative agency after a competitive review. The agency will be responsible for developing creative and strategic work across media and partnership platforms. "We are excited to have a new partner with great people, skills and work
A study with more than 300 brand extensions found that there are eight types, each with its own lever. Similar product in a different form than the original parent product, Here a company changes the shape of the product compared to the original parent product. Striking aroma / ingredient / ingredient in the new article.
