Every good marketer is also a good writer – or at least it should be. Regardless of whether you are on the content marketing team and it is your main job, or whether you are in management and responsible for writing blog posts, almost all professionals need to have an adequate level of writing skills.
At the moment it is pretty clear that podcasts are not released everywhere and at all times. Since Spotify is reportedly willing to spend $ 100 million to secure the infamous Joe Rogan Experience, they put BIG (seriously … huge) on podcasts that stay nearby. 💰 The good news is that you don't need millions
We can confidently say that we are not the only ones to tell you that content matters. You've heard about it in the marketing world and how business owners, agencies and marketers talk about it. It seems like a big deal. It also seems like a huge (huge, huge) amount of time. I mean, there
Sending an email that you've been perfecting for days is a great feeling, but the marketer's high drops after you find that your opening rate is lower than usual. 😢 What happened? First of all, it is important to know that this happens to almost every marketer. At some point you will see opening rates
Marketers are always looking for good inspiration (we know because we do it all the time). And everyone is looking for ways to make scrolling through Instagram as productive as possible. The good news is that you can solve both quests in a well-curated foot. Between all the pictures of nature, dogs and feed, you
If you are here because you are confused about white papers, we welcome you to the club. In white papers, even experienced marketers often say: "Wait – what's another white paper?" This is because not every company needs a white paper. You don't need your favorite coffee shop asking you to download the white paper
In the world of social media marketing, planning must become your best friend if you want to achieve the desired success. We're not just talking about tons of followers … we're talking about the YouTube videos that make SALES. The only way to make these sales is to publish the videos that drive viewers to
Copying is one of the most important parts of your marketing strategy – but also one of the most intimidating. And for a good reason. Writing a copy can REALLY be difficult. How should you know what to say in your email campaign so someone decides to finally buy your product? We have a solution
It happens to all of us – we listen to a kickass podcast episode from another company and we have a revelation … Why am I not doing this ?! Was made there (so much so that we have 2 podcasts). Podcasts are a great – really, really great – way to reach your customers,
Internal communication is not something that entrepreneurs generally think about when developing their business idea for the first time. They see a pain point where they want to help people, and they form a team to solve the problem for customers. You will see many inspirational quotes about a great deal that solves a customer's
