KUALA LUMPUR: Maxis has launched its Digital Marketing Starter Kit, an all-in-one platform for digital self-service marketing that enables companies to reach more customers online. On Wednesday it was said that the starter kit reflects its commitment to support small and medium-sized enterprises (SMEs) in the country with digitization, especially in e-commerce. The Starter Kit
When Fivegrid co-founder Suryabala Shenbagamurthy found that many companies were moving to digital-first in the early days of the Covid-19 pandemic, she quickly took a “big picture” approach. Suryabala worked with co-founder Gokul Chandrasekaran to develop Fivegrid to make digital marketing easy and accessible for everyone. It includes a registration to create, manage and report
Essential B2C marketing implementations. Technology and regulatory changes need to be prepared. We asked marketers how they plan to approach the next 12 months – here are the 18 topics they focused on.The best ways to market your business in the next 12 monthsThe list below offers insights into many of the strategies you’ve heard
SoftBank Corp formed an alliance with the Digital Marketing Unit of Axiata Group and planned to invest approximately MYR 250 million ($ 60.7 million) in a 23 percent stake as part of a strategy to increase advertising capabilities. The operator stated that investing in Axiata Digital Advertising (ADA) will allow it to accelerate its digital
TOKYO–(BUSINESS WIRE) – SoftBank Corp. (TOKYO: 9434, “SoftBank”) announced today that it is forming a capital and business alliance with Axiata Digital Advertising Sdn. Bhd. (“ADA”), a Kuala Lumpur-based data and AI company that provides integrated digital marketing solutions in nine Asian countries (Malaysia, Singapore, Indonesia, Thailand, Cambodia, Philippines, Sri Lanka, Bangladesh and South Korea).
Imagine your marketing efforts led to a $3 billion contract for your company. What would that campaign look like? Would it be full of Super Bowl ads, massive postcard mailing campaigns, TV commercials, billboards, and magazine spreads? Would the message be conceived by a genius of marketing methodology, a pillar of the advertising industry who
SEATTLE–(BUSINESS WIRE) – Leader in Collaborative Marketing Platform (CMP) Evocalize saw accelerated growth from Q1 2020 to Q1 2021, highlighted by a 400% increase in net new customers. As customers have grown, the Evocalize team has doubled and the company has opened a second office in Austin, Texas. “I couldn’t be more proud of what
PHOTO: Edu Lauton In 2021, for the first time in its four-year history, more than half of marketers identified themselves as Agile in the State of Agile Marketing Report. Agile respondents indicated greater adaptability, productivity, and satisfaction. It seems we can finally answer the question of whether or not marketers should embrace Agile with a
In order for telecommunications service providers to thrive in this rapidly growing industry, it is important to develop a marketing strategy that businesses can use to build Long-term relationships with their customers. The telecommunications industry, like many other industries, is constantly changing. These changes include technological advances, market innovations, consumer behavior adjustments, and more. telecommunications
Image: Alok Jha New Delhi : Alok Jha aka Forever Alok, the founder and CEO of Forever Media and Technology Pvt Ltd believes that digital marketing is the future and every year new technologies add to the new trends in the industry and this is why to be revolutionized and transformed over and over again.Alok
