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Digital advertising suggestions from the CMOs of McDonald’s and Comedy Central

How would you run the advertising marketing campaign for the launch of a brand new Comfortable Meal toy? How about promoting a brand new host for a well-liked and influential late night time TV present? When you’ve ever dreamed of such issues, learn my advertising muse. So typically our conversations about digital advertising concentrate on

PR and Digital Marketing – the Energy Couple of Model Consciousness

Digital advertising supplies a strong model basis and public relations (PR) reinforces your model message – collectively they’re the facility couple model consciousness. Not simply efficient digital advertising assist companies ship model messages securely and constantly, and guarantee they’re searchable. When the media is on the lookout for specialists on hashish trade matters, you need

Why Sponsored Posts Matter (And How To Get Began)

Wenn es so aussieht, als würde heutzutage jede Marke mit Influencern zusammenarbeiten, bildest du dir das nicht ein – sie tun es. Über 72 % der US-Vermarkter nutzten im Jahr 2022 das Influencer-Advertising and marketing, und diese Zahl wächst weiter. Tatsächlich wird der Influencer-Markt auf über 16 Milliarden US-Greenback geschätzt, und das meiste Geld fließt