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Coca-Cola, Uber Eats partner, delivers up to 5 million meals to Feeding America

At the same time, Americans can support their favorite restaurants and feed the hungry through a new partnership between them The Coca Cola company and Uber eats.

Until June 28 for any order placed by a participating restaurant using the Uber Eats app, Feed America receive a donation to provide a meal to someone in need, with the aim of providing up to 5 million meals.

According to Feeding America – the country's largest national hunger relief organization – the widespread effects of the COVID-19 pandemic will disproportionately affect people who are already at risk of hunger.

Based on the organization's research, the crisis could result in an estimated 17.1 million more people suffering from food insecurity this year, an increase of 46% in the United States. Feeding America also estimates that child cravings could reach an all-time high this year, rising from 11.2 million to 18 million in the United States.

“The five million meals we want to offer in partnership with Uber Eats will not only meet a critical need by feeding hungry Americans – each delivery order will also help support the many people who work in the restaurant industry, if they will weather the storm of the COVID-19 pandemic, ”said Melissa Fahs, vice president, Foodservice Digital Commerce, Coca-Cola North America.

Coca-Cola and Uber Eats encourage people across the country to support local and national favorites by using #welovethisplace on social media.

"We are grateful for the continued support from The Coca-Cola Company and Uber Eats – before and during this pandemic," said Casey Marsh, Feeding America's chief development officer. "We rely on corporate partners and individual supporters to serve people who have difficulty putting food on the table, and the need for food aid has never been greater."

Both Coca-Cola and Uber Eats are partners of Feeding America and have supported the organization during the pandemic with marketing, as well as donations of money, products and services. As a proud supporter of Feeding America for almost a year, Uber announced in April that it has partnered with Feeding America's nationwide network of food banks to deliver meals to those who need it most, including the elderly, families and more.

In addition, The Coca-Cola Foundation, the philanthropic arm of The Coca-Cola Company, granted Feeding America $ 5 million / £ 4.01 million in March.

"With the pandemic continuing to impact and millions of Americans having difficulty accessing their next meal, we are proud to work with Coca-Cola and Feeding America to provide relief to some of the most vulnerable groups," said Julia Paige, director of social impact at Uber.

"Since we started our relationship with Feeding America, we have donated enough for 10 million meals. Now we go one step further and ask the eaters to help us give another 5 million meals with Coca-Cola." We are at a moment when many people's collective actions have the potential to affect millions of lives through the simple act of sharing a meal. "