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When is it Time to Outsource?

What is Experience Marketing? | DigitalMarketer

Do you feel overwhelmed to run your agency or company?

It's pretty normal these days.

A whole genre of #productivity content seems to have blossomed overnight to help business owners like you take on their responsibilities. This content genre promotes time blocks, planner inspiration, cold showers, and any other hack you can think of to "give you more of your precious time."

And if there are no hacks or tricks to steal time back, you are usually encouraged to "just put a little more pressure" by working late at night or "staying up to date" around the clock .

In fact, I bet you now … somewhere in the distance … at an ungodly hour … Gary Vee is tweeting "#Hustle".

Can you hear it?

But every business owner eventually hits the same wall. At some point, no matter how busy you are with the #dailygrind, your goals will grow beyond your availability.

How do you build your business with just 24 hours a day?

You outsource.

When outsourcing is managed effectively, it can turn into a silver bullet in your arsenal that helps reduce a crazy workload and destroy this seemingly endless task list.

But like any solution, outsourcing can have its drawbacks. After all, sometimes handing over important work can feel like handing over your baby. So how do you know when it's time to bite the ball and outsource some of these time-consuming tasks?

Here are 4 signs that it's time to start thinking about outsourcing.

# 1 The burnout is real

As I mentioned earlier, practically every owner and employee will experience a burnout at some point.

What causes burnout? Well, some of the generally accepted burnout sources are:

  • feel permanently overworked
  • feel challenged
  • being under time pressure
  • Having conflicts with colleagues

Yes, using PTO, vacation, or breaks during the day can help alleviate burnout. However, if these lazy, tired, frustrated, or unfocused feelings reappear after a break, it can be a sign that you (or your team members) are overworked and burned out.

Outsourcing can be useful here! By taking on some of the tasks from you or your team members and passing them on to an outsourcer, you can create a manageable workload for everyone involved. This helps to avoid overload.

It could also give under challenged employees the opportunity to take on more dedicated tasks, which inspires them to come to work every day!

# 2 You always miss deadlines

Missing the deadline may not be a big deal – sometimes it just happens. But if you find that You or someone on your team just doesn't seem to get it all done, even if you cut your butt off, the workload is probably just too great.

Outsourcing simple and time-consuming tasks can make a huge contribution to saving time. So if you find that you need to postpone deadlines consistently, it may be time to take stock of the tasks that you or your team members are doing that can be easily performed by an outsourcer.

# 3 You are way over in your overtime hours

Overtime can be great if there is a large project or a short-term change that leads to some late nights in the office. However, if you constantly pay for overtime, it can quickly become expensive.

Outsourcing annoying tasks is often cheaper than paying overtime for an employee. Not only that, but also unloading monotonous tasks can give your employees time and intellectual space so that they can do harder tasks more efficiently.

Here at DigitalMarketer, we often work with outsourcers to upload content to our lab platform. The task is relatively simple, especially with the help of SOPs to guide outsourcers through the tasks. Depending on how many products are put into operation in a week, this can take a lot of time.

By outsourcing this order, our product team has more time to develop great products and we can work with great outsourcers who have a lot of great experience. We even hired some of these freelancers full-time!

# 4 You don't have an expert, but you need one

One of the biggest advantages of outsourcing is that you can find people who have a lot of experience in a specific job or area. For example, we first started working with one of our employees amazing Graphic designer as a freelancer!

If you want to grow your business, you often need to move into areas you are not familiar with.

  • Maybe it creates a live event
  • Your first advertising campaign may be running for a customer
  • Maybe you don't know how to put together a website

The wonderful thing about outsourcing is that you have the time and space to do what you can while working with people who can do what you can. You don't have to be an expert in everything. With outsourcers, you can create amazing campaigns, websites, events, and marketing materials without having to spend time mastering the software or skills required for each task.

How can you find an outsourcer?

There are many different places where you can find outsourcers.

  • Talent or employment agencies can help you connect with people looking for work
  • Recruiter can also help you discover talent for more specific, skill-intensive jobs
  • Online service marketplaces like Fiverr, onlinejobs.ph, Upwork and more, you can connect with freelancers.
  • Run job lists You can win outsourcers on popular websites like LinkedIn, Indeed, Jobs.com or listings on your website.

The next time you or your employees find that you feel overwhelmed, overworked, or only feel limited in time, look at the tasks and check whether there are things that you can outsource.