The middle of the Demand generation funnel receives much less attention than it deserves. At the top of the funnel, marketing increases traffic and fills the database with new leads through paid ads, social media, search and referral programs, and a variety of other channels. At the end of the funnel, marketing helps close the
The vintage look is the hardest to pull off of all the different design styles unless you have the right materials. Authenticity is key when it comes to creating realistic vintage artworks. Otherwise, you will get a fake digital copycat. Nothing can match the charm and character of the vintage style as well as contemporary
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The Italian lighting manufacturer Axolight commissioned Teikna Design with a complete rebranding, which was presented during the Milan Design Week 2017. This work, which included a redesign of the logo, a strategic repositioning, a direction for photo art, the website and catalogs, was driven by the idea that Axolight should no longer primarily address representatives
