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Zensights Names Elaine Oussoren Chief Advertising Officer

Zensights appoints Elaine Oussoren as chief marketing officer

Zensights LLC is pleased to announce that Elaine Oussoren has joined the organization as Chief Marketing Officer. In this new role, Oussoren will lead the company’s marketing vision and software strategy for the company.

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“I’m really excited about Zensight’s clients and I’m glad Elaine decided to join the executive team.”

With the Zensights software tools, the LINX – Vendor Analysis Tool and the ART – Agency Reporting Tool, customers can improve their supplier selection process as well as the budgeting and planning process for agencies. Oussoren has extensive marketing knowledge that uniquely qualifies her to take on this important role for the company.

Bob Jansen, CEO of Zensights, stated, “Elaine’s marketing and pharmacy skills are most impressive, especially given her previous leadership roles in the pharmaceutical industry.” Oussoren’s previous roles included Boomerang Pharmaceutical Communications – CEO and Brand Aid Digital – founder, where Elaine led digital marketing and expanded the use of AI to deliver secure patient engagement programs for text. She is very well versed in the pharmaceutical industry and in the agency world. “I’m really excited about Zensight’s clients and I’m glad Elaine decided to join the executive team,” continued Jansen.

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