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Basic Mills ups give attention to ‘linked commerce’ claiming it’s ‘the following evolution of selling’
US consumer goods company General Mills, which includes Haagen-Dazs, Old El Paso and Green Giant Sweet Corn, is looking to better meet consumer demand and prove that “Connected Commerce” isn’t just a buzzword as it focuses on attracting First – Party dates increased. In an interview with investors yesterday (September 22nd) detailing the company’s Q1
Adtech consultancy Blended Digital appoints its first common supervisor
Terry Mefsut has been appointed to the newly created position of General Manager at adtech consultancy Blended Digital.Mefsut comes from Cheetah Digital, where he was most recently Director Strategic Alliances Asia Pacific.Terry MefsutMefsut has been with Cheetah Digital since April 2015 and has received multiple promotions within the company. He also held positions at Experian
The Coca-Cola Co basic counsel switches to consultancy function | Beverage Trade Information
Coca-Cola Co’s senior attorney Bradley Gayton will take on a new role as advisor to CEO James Quincey after just seven months in that position.Bradley Gayton joined Coca-Cola in September last year Gayton, who was named General Counsel to Coca-Cola last September, will work with Quincey to “achieve certain key goals,” the company said late