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Sketch to Vector Character Illustration
In today’s Adobe Illustrator tutorial I’m going to show you my process of converting a rough sketch into a vector illustration by turning one of my old doodles into a cute yeti cartoon character. By tracing the initial sketch with as many basic shapes as possible, we can achieve a simple ‘flat’ illustration style. The
Schweppes ‘Here is to Character’ campaigns progress into sophistication
The Schweppes campaign approaches the topic of growing up with fresh eyes and shows a subtle, refined and surprising transition to maturity and sophistication. Schweppes is the oldest brand in its beverage category – it dates back to 1783. The beverage has several characteristic properties, including its pungent and bitter-sweet taste, its bubbly texture and
How To Create a Retro Cereal Field Design with a Mascot Character
In today's video tutorial, I'm going to walk you through the process of creating a mascot character for a retro cereal box design using a mixture of Adobe Illustrator and Adobe Photoshop. We'll start drawing the character in Illustrator, using simplified shapes based on the old mid-century style of cartoons and mascots with simple hand-drawn