Swydo Founder Buys Again Digital Advertising Platform From DialogTech
Marc Duijndam, former Country Director of Google Benelux, joins as co-owner and helps initiate a renewed focus on growth and innovation
HILVERSUM, Netherlands, May 20, 2021 / PRNewswire / – Swydo, a leading global provider of dashboards, reports and visualizations for digital marketing, today announced the buyback of the company from DialogTech, based in Chicago, Illinois, UNITED STATES.
A unique opportunity arose for Swydo co-founders and managing directors Jeroen Maljers to win back the business sold three years earlier. The vision behind the acquisition is to further expand the company while maintaining continuity in terms of product offerings, customer relationships and corporate culture. Jeroen is accepted into the day-to-day management of the company by the new co-owner Marc Duijndam, the former managing director of Google Benelux.
Launched as a standalone reporting platform in 2011, Swydo quickly attracted companies from digital agencies, brands and franchisors Europe, America and Asia Pacific Region.
“We are very excited to be fully focused on developing our platform, growing our partnerships, leveraging our team’s capabilities and growing the business,” said Maljers. “Marc’s extensive experience strengthens our management team and will help Swydo grow the business and achieve new growth and innovation goals.”
Swydo’s ready-made integrations make it easy to retrieve data from third-party sources such as Google Ads, Facebook, LinkedIn Ads, Google Analytics and Twitter.
“Swydo has ambitious plans to drive growth and support for our customers,” said Duijndam. “Our goal is to provide a marketing hub to centralize and manage reports and dashboards for martech channels so our customers can make smarter data-driven business decisions every day.”
About Swydo
Swydo’s global reporting and monitoring platform focuses on business technologies that help digital marketers. It pulls data from multiple sources and creates professional, customizable marketing reports and dashboards. Known for its ease of use, reliability and affordability, the Netherlands The based company has thousands of customers in over 80 countries around the globe. More information at swydo.com.
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