Roger West Makes Key Hires in Excessive-Progress Areas of E-mail Advertising and marketing and Shopper Technique
The hires signal the continued growth and expansion of the digital marketing agency following its inclusion on the Inc. 500 and Fast 50 lists of the Tampa Bay Business Journal Tampa Bays fastest growing privately owned company. Roger West climbed to number 3 after seeing sales growth of 664.49% over the past three years.
Salim Rouwayheb will be responsible for helping Roger West meet growing customer needs in the areas of email marketing, campaign development and demand generation. Rouwayheb brings more than 10 years of in-depth technical and design experience with cross-functional expertise in the areas of platform operation, CRM systems, marketing automation and customer journeys. Rouwayheb most recently worked for the Vanguard Group in Philadelphia. He holds a Bachelor of Arts and Science degree in Graphic Design and Marketing from Cleveland State University.
Kendra Mahon joins the agency as Director of Client Services, where she will oversee Roger West’s account management team to ensure exceptional service, customer success and satisfaction in all customer relationships. Mahon is a seasoned agency account executive specializing in brand management, creative services and customer communications. She joins Roger West from PPK where she was Marketing Director. Mahon holds a Bachelor of Arts in Communication and Writing Tampa University.
“We are happy to welcome Salim and Kendra to the Roger West team. Our agency has seen incredible growth over the past year and we are grateful for the opportunity to expand our team along with the services we offer. We have found two incredible professionals who are not only experts in their field but also have a passion for customer service. It is this passion and dedication to helping customers achieve their goals that set them apart and make them Roger West, “said Michael Westafer, Founder and CEO of Roger West.
Roger West develops his team for continuous growth and customer success. These new onboards are critical elements of the agency’s development strategy to better serve clients across all industries.
ABOUT ROGER WEST
Roger West Creative & Code is a full-service digital marketing agency that helps companies build brands, generate leads, and inspire and motivate customers. Founded in 2007 and based in Tampa, Florida, Roger West is a member of the 2021 Inc 500 and has won dozens of major awards, but is most proud of the consecutive Top Place to Work awards. The agency drives customer growth through branding, website design, messaging strategy, content marketing, paid search, social media, lead generation, custom coding, and more. www.rogerwest.com.
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