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Meals & Drink venues can win free help from consultancy service Vigour & Vice

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Food & Drink venues can get free assistance from the Vigor & Vice advisory service

The international hotel consultancy Force & Vice offers a food and beverage venue the opportunity to win their advisory service for free when the industry reopens after lockdown.

Vigor & Vice improves the performance and profitability of new and established restaurants, bars, pubs and cafes with a proven success rate of 100 percent. The winner will have access to the Vigor & Vice methodology, which uses proven financial and operational tools to provide businesses with the infrastructure they need to dramatically improve profitability.

The service can turn around companies facing financial challenges and can also be used as an expansion tool for companies looking to be prepared for growth. To participate, the company should be in the premium casual dining or contemporary gourmet dining space and agree to publicize the collaboration with Vigor & Vice in the press and on social media.

The advisory service is a three-tier system and begins with the Discovery Audit, in which the business is analyzed and the forecast results of the advisory service are presented. Next, the consultancy provides their strategy and explains the tactics the company will use to improve profitability before drawing up their plan of action so that the client has a clear indication of the work they will be doing to ensure these results.

Vigor and Vice was founded by Catherine Johnstone. A pioneer in the hospitality industry, Cat was one of Mitchell & Butler’s youngest GMs and has held a number of positions since, including operations manager at Jason Atherton’s four critically acclaimed restaurants as part of the Unlisted Collection.

For more information on Vigor and Vice, see Visit their website and follow them on Facebook and Instagram @vigourandvice.

You can win this advisory service for free – just enter your details below.

Terms and Conditions

  • To participate you must: (a) be a resident of the UK; and (b) be at least 18 years of age at the time of entry.
  • The competition is not open to employees (or members of their immediate families) of Vigor and Vice or Hot Dinners.
  • The closing date for entries for the competition is May 20, 2021
  • No purchase required.
  • Only one entry per person. Bulk entries, auto-generated entries, or third-party entries are invalid.
  • All entries must be made using the form above. No responsibility can be taken for entries that are lost, delayed, or not received for any reason.
  • The winner will be selected at random from all participants. If you win, we will notify you by email. If we don’t receive a response to the email within 48 hours, the prize will be offered to a runner-up. Our decision is final and no correspondence will be entered into. You can find out who won a specific competition by contacting Hot Dinners using the Contact Us link.
  • The prize cannot be exchanged for cash or any other prize.
  • If for any reason an advertised prize is not available, we reserve the right to offer an alternative prize of equal or greater value.

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