L’Occitane Group joins ‘One Planet Enterprise for Biodiversity’ coalition
The L’Occitane Group works with like-minded companies to further integrate biodiversity into their strategies and business models
L’Occitane Group, a global manufacturer and distributor of products for natural beauty and wellbeing, was founded on the concept of respect for nature and has since given priority to this mission.
In 2020, the L’Occitane Group goes one step further and joins the “One Planet Business For Biodiversity” coalition (OP2B), which aims to protect and regenerate biodiversity. Together with 20 other future-oriented companies, the L’Occitane Group wants to develop regenerative agriculture and protect natural ecosystems.
The L’Occitane Group is pleased to announce that it joined the OP2B coalition in early 2020, which was launched in September 2019. The partners are committed to working together to develop more environmentally friendly farming practices that protect and promote biodiversity and are effective on a large scale.
Together, the OP2B member companies intend to promote a comprehensive focus on three main areas: regenerative agricultural methods to protect the soil, diversify their product range and strategies to protect threatened ecosystems such as forests, swamps, meadows and meadows, all of which are particularly rich in biodiversity.
"For the L & # 39; Occitane Group, biodiversity has always been a source of innovation and inspiration for the development of fragrances, cosmetics and wellness products," said Adrien Geiger, Chief Sustainability Officer of the L & # 39; Occitane Group and global head of the L & # 39; Occitane en Provence brand.
“That's why we work with like-minded companies to further integrate biodiversity into our strategies and business models. The current crisis is a reminder of the urgent need for companies to be more responsible and more environmentally conscious than ever before. "
