Kettering agency purchased in deal to create one in every of area’s largest advertising and marketing businesses
lan Perkins from SilverDisc (left) with Matthew Rigby White from Qoob Group and Square Media (right).
lan Perkins from SilverDisc (left) with Matthew Rigby White from Qoob Group and Square Media (right).A Kettering marketing firm nearing its 30th anniversary has been acquired in a deal that will effectively create one of the region’s largest agencies.
Founded in 1993, digital marketing company SilverDisc was acquired by the Qoob Group.
They join Square Media, a Corby-based agency, and Geexe, an e-commerce software and app developer, in the Qoob stable.
Register to our daily newsletter
The i-Newsletter cut through the noise
The agreement sees SilverDisc, Square Media and Geexe join forces on various projects and allow the companies to expand their services while maintaining their separate brands.
Matthew Rigby White, Managing Director of Square Media and Qoob Limited, said: “We are delighted to welcome SilverDisc to the Qoob family of companies.
“Combining the teams will effectively make us one of the largest marketing agencies in the Midlands with a combined team of 30 people and allow us to offer our clients the full marketing mix – from the more creative elements like graphic design and website development through to more technical aspects of marketing like SEO, pay-per-click advertising and digital marketing systems.”
He added: “The merger of SilverDisc with Square Media and Geexe into Qoob marks the beginning of a new chapter and journey for all of us just as we move towards 2022, which is extremely exciting.
“The three companies all complement each other so well and our respective customers will benefit the most when they all come together in this way.”
SilverDisc, located just off Kettering Parkway, began developing CD marketing applications in 1993. The company quickly went online and ran its first web server in 1994. The company started with SEO (Search Engine Optimization) services in 1995 and PPC (Pay Per Click) marketing in 2001. With the development of the web, SilverDisc has evolved and now creates bespoke digital products and marketing systems tailored to the unique needs of its clients.
Managing Director Alan Perkins said: “Having led SilverDisc for almost 30 years and growing it into the leading search and performance agency that it is, I’m excited to join Square Media and Geexe as part of Qoob, where our combined capabilities will help deliver results a powerful, complete digital marketing solution for our customers and partners for years to come.”
