Gray New York appointed artistic company of document of Uncover
Discover, a leading direct banking and payment company, announced that Gray New York will act as the company's new creative agency after a competitive review. The agency will be responsible for developing creative and strategic work across media and partnership platforms.
"We are excited to have a new partner with great people, skills and work who truly understands what it means to be a customer-centric organization," said Ryan Scully, senior vice president of brand, media and consumer information at Discover ,
"We know that Gray will help us further strengthen our mission to help people have a better financial future."
“We all at Gray NY are very excited to be working with this iconic brand. We both share the same ambition about the role that creativity can play in promoting the brand and business, ”said Ben Tauber, general manager of Gray New York.
“When we found out what they were doing for customers, it became clear why they had the highest loyalty rate in this category. We can't wait to get started. "