Blog

Earth Day Community publicizes digital mobilisation amid international pandemic

Earth Day Network announces digital mobilization amid a global pandemic

The Earth Day Network announces the transition to global digital mobilizations on the 50th anniversary of Earth Day

Amidst the recent global corona virus pandemic earth Day networkThe global organizer of Earth Day celebrates the 50th anniversary of Earth Day with the first Day of Digital Earth, a global digital mobilization on April 22, to address the most pressing threats to people and the planet.

“At Earth Day Network, the health and safety of volunteers and participants in Earth Day events is our primary concern. In the midst of the recent outbreak, we encourage people to stand up, but do so safely and responsibly. In many cases, this means that we use our voices to act online and not in person, ”said Kathleen Rogers, President of the Earth Day Network.

The pandemic will affect regions and countries differently, and some individuals and communities may choose to continue holding personal events. The Earth Day Network encourages everyone to individually assess their situation, take precautionary measures, and follow the recommendations and advice of the World Health Organization and the United States Centers for Disease Control and Prevention.

"Whether it's corona virus or our global climate crisis, we can't switch off," said Rogers. "Instead, we need to shift our energies and efforts to new ways to mobilize the world to act."

Earth Day's updated digital-first strategy will leverage the global power of some of the world's most innovative digital media platforms to mobilize millions in one call to transformative action for our planet. Coordination will provide an Earth Day that is unparalleled in history as the movement celebrates its 50th anniversary.

The global conversation is unified and tracked through the common hashtags # EarthDay2020 and #EarthRise. The Earth Day Network will broadcast the global digital mobilizations live through its social media accounts. There are also plans to develop a major global event that will be coordinated across platforms on April 22, to mark the 50th anniversary of Earth Day.

Other digital events include virtual protests, social media campaigns, online briefings, and more. A full range of digital promotions will be available on our website.

Whether online or in person, the goal of the environmental movement remains unchanged: to unite hundreds of millions of people around the world to pressure the world's leading politicians to take action against environmental degradation and climate change.

"When 20 million Americans attended Earth Day 1, they believed the warnings of scientists, as did the US Congress," said Denis Hayes, Emeritus Chairman of the Earth Day Network and chief organizer of Earth Day 1970 in 1970. "In a decade Bipartisan support for science, Congress passed a series of forward-looking laws that protect human health, species, and the planet. "

“Our current pandemic shows that governments have to adopt science early. As we can see now, many governments have been slow or even indifferent to the science of the coronavirus pandemic, ”said Rogers. “But the past few weeks have also shown that our society is also able to carry out mass shifts in all sectors on an international level in order to face a crisis directly. We need to apply the same scale and urgency to our response to climate change. "

"We hope you will help us fight for a safer, healthier and fairer future for everyone," added Rogers. "Together we can set up an Earth Day like no other – an Earth Day that defines us as a global community that is united by our challenges and does not stand out from the courageous, urgent measures required to overcome them . "

The Earth Day Network is also postponing its live event on the National Mall's 50th anniversary of Earth Day, which was originally scheduled for April 25, 2020, and postpones the global live event to October 24-25, 2020, to celebrate the half birthday of Earth Day.