Coca-Cola Firm broadcasts its help within the wildfire aid efforts
The Coca-Cola Foundation has pledged $ 100,000 to the Salvation Army to support relief efforts for displaced families in California, Oregon and Washington
The Coca-Cola Company, its local filling partner and The Coca-Cola Foundation come together to help families and communities affected by devastating forest fires along the west coast.
The Coca-Cola Foundation has pledged $ 100,000 The Salvation Army Supported relief efforts for displaced families in California, Oregon, and Washington, as well as ongoing support for the American Red Cross's annual disaster relief program, which provides contributions in advance of natural disasters.
"Our hearts go out to everyone affected by these tragic forest fires, and we thank the forces who work tirelessly to protect and restore communities in California, Oregon and Washington," said Helen Smith Price, president of Coca-Cola Foundation.
The company and its local bottling partners – Reyes Coca-Cola Bottling from California, Timber Country Coca-Cola from Oregon, Yakima and Tri-Cities Coca-Cola from Washington, and Swire Coca-Cola USA from Utah – are also represented in beverage donations to first responders and relief agencies responding to the disaster in California, Oregon, and Washington. To date, the company and its bottling partners have donated nearly 75,000 drinks to first responders and American Red Cross chapters in the area.
Nearly 8,000 Coca-Cola system employees in the region are also eligible to participate in the Coca-Cola Employee Disaster Relief Fund in the event that they are directly affected by the forest fires.
"Our Coca-Cola family has been badly affected by the west coast forest fires as so many of our employees, friends, partners and customers call this beautiful part of our country home home," said Alfredo Rivera, President of The Coca-Cola Company in North america. "We are ready to do everything possible to help affected communities recover in the coming months."