5WPR expands know-how observe with hospitality tech division
5WPR's specialty department serves customers in the rapidly growing field of hospitality technology in order to maximize front and back end efficiency and ensure customer satisfaction
5WPR, one of the largest independent public relations firm in the United States, has announced the creation of a hospitality technology division. As an extension of the technology practice, this new specialist department serves customers in the rapidly growing technology area of the hospitality industry in order to maximize the efficiency of the front and back-end and ensure customer satisfaction.
Customers in this space use technology and software to help customers with inventory management, distribution, delivery and preparation of food, contactless payments, e-commerce and loyalty programs. Hospitality Tech caters to a range of industries including event spaces such as stadiums and festivals, quick service diners and restaurants, amusement parks, the cannabis industry, and a variety of micro-markets.
"Hospitality technology is growing and evolving," said Matthew Caiola, 5WPR president. "The team has developed unique expertise in this area, building relationships and knowledge to position these emerging companies at the forefront of their industries."
5WPR's technology practice specializes in several highly specialized areas and prides itself on being a leading public relations firm for adtech, martech, and fintech in the nation.
The team delivers results through key industry relationships with influencers, bloggers, celebrities and the media. By implementing integrated PR, digital, influencer partnerships and social media campaigns, 5WPR ensures maximum coverage for its customers. The team has received various awards, including the PR NEWS Diversity & Inclusion Campaign Award 2020.
PR services offered to hospitality customers include messaging and positioning, media relations, IPO media strategy, new market expansion campaigns, visibility programs, content creation, sponsorship / partnerships, digital media campaigns, event planning, thought leadership, and speaking opportunities.
